HK$888

WHub Un-Conference

Event Information

Share this event

Date and Time

Location

Location

Hong Kong Convention and Exhibition Centre

51 Expo Dr, Wan Chai

Hong Kong, Hong Kong Island

Hong Kong

View Map

Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

During the StartMeUp Festival, WHub is excited to host an interactive gathering of like-minded entrepreneurs and professionals to gain practical insights and actionable takeaways.


This is a different type of conference. This is an event for innovators from startups and corporates alike, where people can meet, learn and share ideas. Action as the best type of learning.


Un-Conference Agenda:

10:00am - 11:00am Blockchain For All Businesses

Blockchain is described as the most disruptive technology in this decade. In this interactive session, you will learn the basics of digital currency transactions such as bitcoins and the blockchain that fuels the system as well as dive into the diverse applications of this game-changing technology. Identify the industries that it has the potential to disrupt, which organisations are experimenting with the technology and the implications of working with this technology. This session is curated for anyone interested in learning more about blockchain from a business, technical, or purely curious perspective.

Takeaways

  • Get an overview of the past, present and future of blockchain

  • Become familiar with the nature of blockchain technology

  • Understand digital tokens and ways people purchase them

  • Demystify blockchain and its perceived complications

  • Practical applications of blockchain in all industries

11:10am - 12:10pm Using Data and Machine Learning to Grow Your Business

Regardless of your industry or role, fluency in the languages of data science will allow you to contribute to data-driven decision making. This session is aimed at helping executives experience the process of using data science and machine learning to solve real business problems.

Takeaways

  • Learn about the process of using data to increase sales solve business problems.

  • See how data analysts translate their findings into compelling business narratives

  • Learn how to understand, draw insights from, and leverage your data more effectively.

  • Get real-world case-studies that will be applicable to your own businesses.

12:20pm - 1:20pm Digital Marketing - Content and Strategy

Marketing in the digital age has changed the way audiences see content and interact with businesses. In this session, we will identify a variety of different digital marketing hacks, tips and tricks that cleverly utilise data, technology and behavioural science across acquisition, conversion, retention, advocacy and the product. This session will also teach you how to create a structured marketing framework that focuses these techniques on the areas that will make the biggest difference to your business.

1:20pm - 2:30pm Lunch

2:30pm - 3:30pm Digital Transformation for Corporates - Roundtable discussion

Corporate innovation and digital transformation have become a boardroom discussion. Digital transformation is pushing businesses across multiple business units and business functions to collaborate, innovate, design new business models and processes while innovation has now become the top priority in digital transformation efforts. How can corporate take advantage of these opportunities to innovate and digitally transform themselves to better deliver customer experience? How can digital transformation help improve the competitive landscape?

Key corporates who have been pushing for digital innovation within their companies will share:

  • Why their business is interested in working with startups

  • How collaboration between startups and corporates can be beneficial for both sides

3:40pm - 4:40pm Steps Towards Strategic Innovation

How should established corporations innovate? This question has become increasingly salient in a Hong Kong where investors and senior executives have increasingly demanded innovation. While many corporations have sought to transform themselves to become more innovative, they have largely found limited success. This session will identify the drivers of successful corporate innovation strategies, conduct case studies of successful corporate innovators, and provide a hands-on workshop to explore how local corporations might transform their innovation strategies.

Takeaways

  • Identify the skunkworks and incubator-centric approaches towards corporate innovation.

  • Understand why these approaches tend to be difficult to implement, especially in the Hong Kong corporate environment.

  • Learn how to overcome these challenges.

4:50pm-5:50pm Rapid Prototyping for All

Rapid prototyping is an effective technique for testing new ideas and being able to iterate on them. By experimenting and refining concepts, the user’s experience of the product is improved. In this session, we will explore the mindset of approaching learning via experience rather than solely research, with action being the best type of learning.

Takeaways

  • Learn how to build quick prototypes to test product features.

  • Explore and use different prototyping methods and tools.

  • Understand the iterative process of product development.

For more information, click here to learn more.

Share with friends

Date and Time

Location

Hong Kong Convention and Exhibition Centre

51 Expo Dr, Wan Chai

Hong Kong, Hong Kong Island

Hong Kong

View Map

Refund Policy

Refunds up to 7 days before event

Save This Event

Event Saved