#SheMeansBusiness Workshop: Creativity in Stories & Brilliant Basics

Official Page : https://shemeansbusiness.fb.com/hk/

With commitment to empower women to succeed in their business, Facebook, The Women's Foundation and Jervois One Network will join hands to organize a series of workshops and forums on topics such as online marketing, Facebook and Instagram for business and content rules etc. This workshop will take place in the new office of Facebook HK.

In this upcoming workshop, we will focus on the creative use of stories in Facebook and Instagram. Apart from introducing the functions and versatility of stories for business accounts, creative ideas and useful tools will also be presented by our Facebook experts on the matter. Moreover, Facebook basics will also be discussed in the workshop to share the latest trends and platform solutions.

We also have the opportunity to have Ms. Jasmine Tse, aka Tse Sai Pei 謝曬皮, to share with us some tips to manage Facebook page effectively and share her experiences of running her own business.

Agenda

• Registration & Mingling

• Creativity in Stories by Nicholas Hong, Creative Strategist, Facebook

New tips on the use some of the creative tools on Instagram Stories will be shared and creative considerations for the stories format will be presented.

• Brilliant Basics by Polly Wong, Marketing Science Partner, Facebook

The latest trend, platform solutions with best practices and showcases will be introduced.

• Guest Speaker Sharing: Tse Sai Pei 謝曬皮

Tse Sai Pei, the well-known illustrator that had collaborated with international brands and campaigns, will share her insights on branding and creative content creation.

*The session will be conducted in Cantonese.

Target Audience

• Female entrepreneurs

• Women in start up business