[Le Wagon x CEIBS] Everyone can build a WeChat Mini Program!
Event Information
Description
// Introduction
Le Wagon coding bootcamp is proud to partner China Europe International Business School (CEIBS) to host a unique gathering with CEIBS alumni and MBA students. This will be an opportunity to network and share different perspectives on the tech industry in Shanghai.
With more than 900 million active users, WeChat and their mini-programs can help companies reach and engage more people than ever before. For branding and business, mini-programs present a huge opportunity to target a captive audience that has historically favored built-in WeChat services over external ones.
Thibault Genaitay, Head of Le Wagon China, will host a coding workshop << Build a WeChat Mini Program in 2h >> for all interested attendees (no programming knowledge required).
// Agenda
Registration starts 07:00pm.
07:00 - 07:30pm Networking and Introduction
07:30 - 09:30pm << Build a WeChat Mini Program in 2h >>: a crash course for business executives
09:30 - 10:00pm Group Photo-taking & Networking
// Requirements
Only one requirement - Bring your computer! (mac or pc)
Participation is free, sign up mandatory.
Only 30 seats!
// Instructor
Digital marketing practitioner, developer for 15 years, Thibault Genaitay held positions as tech project manager & digital director in Shanghai & Hong Kong. He worked with luxury brands such as Guerlain, Sephora, Louis Vuitton, Lanvin, Cartier to build high-end online services. Thibault works with Le Wagon to help creative entrepreneurs build amazing products in China. Besides teaching front-end development, Thibault leads the ops of Le Wagon in China in order to bring all the tech skills and mindset necessary in our digital economy.
