Integrating communications into business strategy
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Integrating communications into business strategy

Integrating communications into business strategy

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KPMG Hong Kong, 23rd Floor, Hysan Place, 500 Hennessy Road, Causeway Bay, Hong Kong

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“You can’t implement what you can’t communicate” - what role does the communications function play when it comes to a business strategy? Anna Choi, Head of Strategy & Communications for Siemens Hong Kong, will discuss how Siemens takes advantage of a combined function to make the most of communications expertise in developing and implementing its strategy. Highlights of the presentation will include:

  • Getting communications a seat at the table in the strategy development process
  • How communications roles can be shaped to take advantage of strategic talent
  • Case study in communicating strategy roll-out

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KPMG Hong Kong, 23rd Floor, Hysan Place, 500 Hennessy Road, Causeway Bay, Hong Kong

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