Google Marketing Bootcamp

Garage Academy is Garage Society's platform to showcase & support the startup ecosystem in Hong Kong. From fireside chats, to panels, tech talks, workshops & more, join us and get plugged into the community

Garage Academy

<H4 CLASS="p1">Exclusive 10% Discounts Available -- <A HREF="https://commons.thegaragesociety.com/signup" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">SIGN UP</A> for a free membership on Garage Commons to access now!</H4>
<H3 CLASS="p1">-----------------------------------------------------------------------</H3>
 
<H4 CLASS="p1">Learn in ONE DAY how to grow your business with Google Advertising!</H4>
<H4 CLASS="MsoNormal"> </H4>
Did you know...
<UL>
<LI CLASS="MsoNormal">Businesses make an average of $2 in Revenue for every $1 they spend on Google Ads </LI>
<LI CLASS="MsoNormal">Google still holds the largest share of total digital ad spend</LI>
<LI CLASS="MsoNormal">Number of businesses advertising on Google Search is over 1.2 Million </LI>
<LI CLASS="MsoNormal">70% of Mobile Searchers call a business directly from Google Search</LI>
</UL>
 
Join us at Garage Academy for this one-day intensive Google Marketing Bootcamp with <A HREF="https://www.pandasiadigital.com/" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Pandasia Digital </A>and walk away with tangible, applicable knowledge on how to plan, set up and execute successful Google Ads for your company on Google Search.
<H4 CLASS="MsoNormal">You will learn:</H4>
<UL>
<LI CLASS="MsoNormal">Why use Google Ads?</LI>
<LI CLASS="MsoNormal">Overview on types of Google Ads available</LI>
<LI CLASS="MsoNormal">How to plan, structure and set up your Google Ads</LI>
<LI CLASS="MsoNormal">How to optimise Google campaigns</LI>
<LI CLASS="MsoNormal">How to track and measure your success  </LI>
</UL>
Participants can expect to apply your knowledge immediately following the hands-on training from this bootcamp. (The best student might get hired at Pandasia Digital!)
 
<H4 CLASS="MsoNormal"> </H4>
<H4 CLASS="MsoNormal">Who Should Attend</H4>
Start-up founders and staff, Digital Marketing enthusiasts, Entrepreneurs, and anyone eager to learn about Google Advertising solutions.
 
<H4 CLASS="MsoNormal">Rundown</H4>
10:00am - Welcome
10:15am - Bootcamp Part 1: Intro to Google Ads
<UL>
<LI>Intro to Google Ads</LI>
<LI>Google Ads account creation</LI>
<LI>How to structure campaigns</LI>
<LI>Type of keywords and bidding options</LI>
<LI>How to write effective ads</LI>
</UL>
12noon - Lunch break
1:00pm - Bootcamp Part 2: Your Google Campaign
<UL>
<LI>How to optimise campaigns</LI>
<LI>Display &amp; Remarketing Campaigns</LI>
<LI>Tracking with Google Analytics</LI>
<LI>Launch your Google Campaign</LI>
</UL>
<H4 CLASS="MsoNormal"> </H4>
<H4 CLASS="MsoNormal">Materials to Bring</H4>
Participants should bring their own laptops. 
 
<H4 CLASS="MsoNormal">Ticket Price</H4>
Early Bird: HKD 1,500 (until 10 March)
General Admission: HKD 1,600
<A HREF="https://commons.thegaragesociety.com/networks/events/15553" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Access 10% discount</A> on this workshop with a free membership on Garage Commons!
 
<H4 CLASS="MsoNormal">About the Trainer</H4>
Tina Goguia is the founder and Managing Director of <A HREF="http://www.pandasiadigital.com/" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Pandasia Digital</A>, a performance and data driven Digital Marketing agency based in Hong Kong helping companies grow online.  She is a former Google and Facebook employee with over eight years of experience in Digital Marketing.
Based out of their European headquarters in Dublin, she spent five years helping small-to-medium businesses and large corporations to leverage both platforms in terms of advertising strategy. Her previous clientele consisted of international brands across different verticals, such as Unilever, Tommy Hilfiger and Friesland Campina.
Tina is frequently invited as a panelist or guest speaker in marketing conferences in the region, especially on topics such as Google and Facebook Marketing and Data Analytics. She also regularly partners with Hong Kong General Chamber of Commerce to share her knowledge with the marketing community in Hong Kong.
Website: <A HREF="http://www.pandasiadigital.com" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">www.pandasiadigital.com</A>
Email: <A HREF="mailto:tina@pandasiadigital.com" TARGET="_blank" REL="nofollow noopener noreferrer">tina@pandasiadigital.com</A>
LinkedIn: <A HREF="http://www.linkedin.com/in/tinagoguia" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">http://www.linkedin.com/in/tinagoguia</A>

Garage Society Central

Our {communityGuidelinesLink} describe the sort of content we prohibit on Eventbrite. If you suspect an event may be in violation, you can report it to us so we can investigate.

To report other categories of prohibited or illegal content, submit {link}

Google Marketing Bootcamp

More events from Garage Academy

Discover more events from Garage Academy, from Business to other experiences you might love.

Google Marketing Bootcamp

More events from Garage Academy

Discover more events from Garage Academy, from Business to other experiences you might love.

More Business events

Browse more Business events with different dates, prices, and formats to find your next great experience.