HK$879 – HK$2,570.25

Google Analytics Pro Series - Fundamental

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Location

4 Cats, Unit 1101, 11/F,

Eastern Centre, 1065 King's Road

Quarry Bay, Hong Kong

Hong Kong

Hong Kong

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Description

Training Content

Google Analytics - Fundamental (B01)

  • Analytics for beginners
  • An overview of strategy and the platform
  • Basic implementation & main reports walkthrough
  • Understand and use Google Analytics Data.


You may be also interested in

Google AdWords Fundamental - Paid Search Marketing
Google Analytics Pro Series - Intermediate (8 Aug)
Google Analytics Pro Series - Advance (10 Aug)



Who Should Attend?

  • Digital Managers, Marketing Managers, etc.
  • Marketing Team
  • Data and Campaign Analytics Team
  • Executives, Business Owner
  • Someone interesed in Google Analytics



Time, Location and Date

3rd Aug 2017

18:30-21:30 (3 hours)

4 Cats, Unit 1101, 11/F, Eastern Centre, 1065 King's Road, Quarry Bay (Tai Koo Station Exit A1)



What will you learn?

Using data for business decision is strong and pervasive. When websites and social media platforms have generated huge amounts of data. Which is useful? Through this series of training, you will know a better way to track, analyze and explain the data that you will use on a day-to-day base with Google Analytics.


Make data work for your marketing campaign and business

This training will give you the solid concepts on how to transform them into meaningful visualisations subject to your business goals.


Train the practical digital roles

Nowadays, the knowledge of Google Analytics is a prerequisite for many digital roles. The training focuses on providing planning, strategies and supports rather than theory.


Expand your network

You will discover the magic of data and develop the skills with peers. Data could be a common language between your working partners and you.



What can you expect?

After the training, you will be able to navigate the Google Analytics user interface and gain insights into historical traffic and campaign performance. By acquiring an fundamental understanding of Google Analytics, you will have learned how to unlock insights for your specific needs and business goals.


Course Format

The course will be run in the form of dynamic lecture teaching in Cantonese with materials in English.


Course Price per person

Admission (Single Class) $1000

Group Admission (Single Class) $850

Admission for Full Google Analytics (Fundamental, Intermediate and Advance) $2500

*Group Admission: at least 3 buys


Quota

20 persons


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Trainer Profile

Traininer-Kenneth-Kwok

Kenneth Kwok

  • Over 18 years of digital experience
  • Professional trainer background: 1) Founder of Hong Kong Web Analytics Wednesday, 2) Founding Chairman of Hong Kong Digital Analytics Association and 3) Google Academy Trainer and Lecture in Consumer Insight at Hong Kong Baptist University
  • Managing director of Beehive Strategy (Digital strategy consulting agency) since 2010
  • The first authorized Google Analytics Certified Partner in Hong Kong for Beehive Strategy since 2015.
  • Solid experience in data analytics that maximise the return on investment for many companies globally.
  • Spent most of the career with IBM managing ibm.com as well as consulting services that leverage his strong blend of design, development and management skills for IBM's clients globally.
  • Developed the career from web designer to digital strategist.
  • Master Degree holder of Management majoring in Marketing with Macquarie University in Sydney Australia.


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Why Choose Beehive Academic?

  • Deliver by official Google Analytics Certified Partner.
  • Provide professional training for clients since 2010.
  • Interact face-to-face with our Certified Instructor.
  • Learn how to leverage the newest product features.


Contact Us

www.facebook.com/beehiveacademic (Inbox at Facebook)


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Date and Time

Location

4 Cats, Unit 1101, 11/F,

Eastern Centre, 1065 King's Road

Quarry Bay, Hong Kong

Hong Kong

Hong Kong

View Map

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