Overview

The SMstudy® Certified Digital Marketing Fundamentals course is tailored to anyone interested in knowing various digital marketing channels; learning key concepts in Digital Marketing as defined in the SMstudy® Guide; and gaining a basic understanding of the Digital Marketing framework that helps to identify the most effective marketing channels for an organization’s products or services in latest e-commerce world. This course is included in the Free Subscription. Upon completion of the coursework, the SMstudy® Certified Digital Marketing Associate exam validates your basic understanding of Digital Marketing. On passing the exam, you will be accredited as a SMstudy® Certified Digital Marketing Associate. You will also be awarded 10 PMI approved PDUs.

Exam Format

• Multiple choice
• 40 questions
• One mark awarded for each correct answer
• No negative marks for incorrect answers
• 30 questions must be answered correctly to pass
• 60-minute duration
• Online unproctored exam

Audience Profile

Anyone interested in knowing more about Digital Marketing can enroll for this course and exam for free.

Prerequisites

There is no formal prerequisite for this course.

Upon successful completion of the above Certified Digital Marketing Fundamentals e-learning class and passing on-line examination with e-certificate, participants can claim 1 professional development point toward maintenance of your CPIM/ CFPIM/ CSCP/ CLTD designation for passing the examination with this optional physical certificate of completion (chargeable for shipping and handling cost).