In this lecture, Mr. Rijn Vogelaar will present the theory described in his books “The Superpromoter” and The Enthusiasm Trilogy: “Flame. Flow, Flood”. Superpromoters are customers who are enthusiastic, share their enthusiasm and influence others. He will explain how you can find, understand and support these customers and what the effects are on employee motivation and revenue growth. The Enthusiasm Trilogy: "Flame, Flow, Flood" is about the dynamics of enthusiasm in organization and its effect on strategy, innovation, customer relations, employee motivation and marketing.
About the Speaker
Founder of The Superpromoter Academy;
Author of The Superpromoter, on the power of enthusiasm
Rijn Vogelaar is founder of The Superpromoter Academy and author of different books on the dynamics of enthusiasm. The Superpromoter became an international bestseller and has now been published in 3 languages (English, German and Dutch). Multinationals like Microsoft, Heineken and Philips are working with the Superpromoter concept, create programmes to support these customers and help them share their enthusiasm.
Rijn Vogelaar was born in the Netherlands. He studied social psychology and psychological Methodology at the University of Amsterdam and Leeds University (UK). Rijn Vogelaar is the former CEO of Blauw Research. An international market research agency with 120 employees in the Netherlands, England and Germany. In 2009 he published his book “The Superpromoter, on the power of enthusiasm”. In 2013 he left Blauw and founded the Superpromoter Academy to study the dynamics of enthusiasm, spread the theory and help organizations to implement. In 2014 he published the Enthusiasm Trilogy; Flame, Flow & Flood in Dutch. The first parts of the trilogy, Flame & Flood are also available in English. Flood will be published in English by the end of this year.
When & Where
Visit PolyU Design at http://PolyUDesign.com