Thursday, July 31

Designing the Perfect AR/VR Experience: How to Put Users First

Join us for "Designing the Perfect AR/VR Experience" to learn from top experts and gain insights to create user-centered, immersive solution

By Hong Kong Wireless Technology Industry Association

Date and time

Location

4/F, KOHO, 75 Hung To Road, Kwun Tong, Hong Kong

75 鴻圖道 Kwun Tong, KOW Hong Kong

Agenda

3:00 PM

Workshop Begins

3:01 PM - 3:03 PM

Introduction of WTIA

3:04 PM - 3:05 PM

Group Photo Session

3:05 PM - 3:30 PM

Keynote Speech

Ms Ivy Shum

3:30 PM - 3:55 PM

Keynote Speech

Mr David Castaneda

3:55 PM - 4:15 PM

Panel Discussion: Designing the Perfect AR/VR Experience: How to Put Users Fi

4:15 PM - 5:00 PM

Q&A Section

About this event

Event lasts 2 hours

Join us for "Designing the Perfect AR/VR Experience: How to Put Users First" to discover how user-centered design can revolutionize AR/VR applications and enhance engagement. Learn to craft immersive experiences that prioritize user needs, optimize interactions, and deliver meaningful value.

We’re excited to feature Ivy Shum, a digital marketing expert and TEDxHongKong organizer, and David Castañeda, co-founder of Visionaries 777, whose XR solutions have transformed global brands like LEGO and BMW.

Walk away with actionable strategies and real-world insights to innovate and grow in the rapidly evolving AR/VR landscape. Don’t miss this opportunity to explore the future of immersive technology!

Topic: Designing the Perfect AR/VR Experience: How to Put Users First

🧑🏻‍💼Keynote Speakers:

Ms Ivy Shum, Director, Hong Kong Association for VR AR

Mr David Castaneda, Co-Founder, Visionaries 777

🧑🏻‍💼Moderator:

Mr Luke Chu - Chairman, Hong Kong Internet & Ecommerce Association

Detail of the Workshop:

📅 Date: 31 July 2025 (Thursday)

⏰Time: 3:00pm - 5:00pm (GMT+8)

📍Venue: 4/F, KOHO, 75 Hung To Road, Kwun Tong, Hong Kong

🗣 Language: English

Organized by

Hong Kong Wireless Technology Industry Association

Wisher | Thinker | Innovator | Accelerator

Hong Kong Wireless Technology Industry Association (WTIA), established in 2001, is a not-for-profit, politically-neutral trade association dedicated to the wireless and mobile industry. The Association acts as a platform, an aggregator, and a community for industry professionals to advance and facilitate the development of wireless, mobile, and emerging innovative technologies. We aim to enable technological breakthroughs and accelerate the applications of state-of-the-art technologies in various industries. Together, we are dedicated to shaping Hong Kong into a top-class innovation and technology smart hub.

Throughout all these years, WTIA is glad and honored to have support from all corners of the Wireless Industry. We strive to gather like-minded professionals by organising various online and offline activities to facilitate our six core objectives.