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Building App Store-Featured Apps
Thu 24 November 2016, 7:00 PM – 9:00 PM HKT
Building your idea into a solid app requires hours of dedication to design and development. David will guide you through the process of developing an app, from brainstorming an app idea to wireframing, programming to usability testing, and analytics basics to error tracking.
Wireframe / Design: human interface guideline, interactive prototype (Google Pixate / Invision app)
Usability test (usertesting.com), user feedback, customer validation
Development: how to pick a vendor if you opt to outsource, BaaS, other important factors for a good development team
Analytics: AARRR, ways to track common KPIs from Google Analytics / Mixpanel / Apsalar / Segment.io / Raw Data
Error Tracking: getsentry
David Ng - Oursky
David is a product manager for Skygear.io, an open source backend for mobile apps and web apps, where he spearheads growth-related operations such as paid ads across multiple channels, drip campaigns, influencer marketing and content marketing.