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蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign

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The Mills 南豐紗廠

45 Pak Tin Par Street

Hong Kong, NT

Hong Kong

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蘇黎世香港與社企說書人合作,共同策劃「Think.傾 Good」活動,將正向心理學帶入社區。 Zurich Hong Kong joins hands with StoryTaler for the “Think Good, Talk Good” Campaign.

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蘇黎世保險(香港)(「蘇黎世香港」)扎根香港 60 年,多年來肩負企業可持續發展責任,積極關懷及回饋社會,與港人甘苦與共。值 60 週年之際,希望宣揚正視心理健康及實踐生命意義,帶動社會互助互愛的精神,與由心理學系教授及臨床心理學家共同創辦的社會企業「說書人StoryTaler」合作,共同策劃「Think.傾 Good」活動,將正向心理學帶入社區,與大眾一同發掘生活中的美好。

蘇黎世保險集團源於全球最快樂國家之一的瑞士,而蘇黎世香港同樣重視身心靈富足,尤其明白過去年半疫情下,經濟衝擊讓不少人面臨生活壓力,而與朋友相聚互訴的機會亦變難得,種種因素都為精神健康帶來威脅。一項調查1顯示去年香港市民精神健康平均分歷年最低,近四成市民指新冠疫情對精神健康造成較大的負面影響,超過半數(58.9%)受訪者的精神健康指數不合格, 27.1% 受訪者的精神健康狀況處於可接受水平,而僅有 14.1% 受訪者的精神健康良好。有見及此,蘇黎世香港希望能為推廣精神健康出一分力,透過是次活動,鼓勵大眾多細味欣賞身邊的人和事,提醒大家於逆境下要擁抱生命。

「Think.傾 Good」活動將於 7 月 16 日至 8 月 1 日在南豐紗廠Mill 4 一樓向公眾開放,為期兩週。活動歡迎失明人士,亦於指定時段設有手語傳譯安排供聾人/弱聽朋友參與,推動和諧共融。參與者能進入高私隱度的分享空間,向義工分享感恩的經歷和感激遇到的人和事,訴說自己的故事。聆聽對象由蘇黎世香港義工隊及學生義工組成,經過正向心理學工作坊訓練後,能陪伴受眾體驗感恩練習,細味生活中的美好,細心傾聽後,更會送出度身訂造的心意卡作回禮及紀念。裝置整體設計參考電話亭構造,由主體延伸出去的巨型電話筒造型搶眼,歡迎公眾坐下休憩及拍照打卡,而電話亭內的私隱空間則可以讓參加者與義工彼此分享和聆聽。

60 週年企劃「Think.傾 Good」開放詳情

日期:7 月 16 日至 8 月 1 日

時間:上午 11 時至晚上 9 時

地點:荃灣南豐紗廠Mill 4 一樓

7月25日(日)之下午3:30-4:30及7月30日(五)之下午7:30-8:30時段將會提供手語傳譯,歡迎聾人/ 弱聽朋友參與。

Zurich Insurance (Hong Kong) ("Zurich Hong Kong") has deep roots in the city that go back 60 years, with a proud track record of corporate responsibility and philanthropic work that has served the local community over the years. As part of its 60th anniversary celebration, Zurich Hong Kong joins hands with StoryTaler, a social enterprise co-founded by a psychology professor and a clinical psychologist, on the “Think Good, Talk Good” Campaign to shine light on mental health, celebrate experiences and educate on the power of compassion. The Campaign will take positive psychology into the local community and bring about meaningful social change by connecting with people and discovering beautiful moments in life together.

The Zurich Insurance Group originates from Switzerland – one of the happiest places in the world. As an extension, Zurich Hong Kong also understands the importance of mental fulfillment, especially as the city continues to cope with the economic and emotional impact of COVID-19. Under social distancing measures, the lack of interaction with loved ones has meant a spike in stress. According to a research1, the average mental health score of Hong Kong people hit a record low last year, with nearly 40% of the participants reported they had endured traumatic experiences, over half (58.9%) failed the mental health index, while 27.1% were within an acceptable range, and only 14.1% were in a good mental state. The Campaign is an innovative way for Zurich Hong Kong to address the mental health needs of society, by encouraging healthy communication and relationships, and reinforce the importance of embracing life even in adversity.

The “Think Good, Talk Good” telephone installation will be opened to the public for two weeks from 16 July to 1 August at 1/F, Mill 4 of The Mills in Tsuen Wan. People who are blind are also welcomed, and sign language interpretation services for Deaf people / people who are hard of hearing will be provided in designated timeslots to cater to an inclusive audience. Interested passersby can join by sharing their happy stories and grateful experiences inside a private space. Those listening will be Zurich Hong Kong volunteers and student volunteers who have undergone a positive psychology workshop training, and are equipped to interact with the participants on their experiences and together, embrace the beautiful moments shared. Participants will be given a tailored thank you card as a token of appreciation. And the eye-catching telephone booth is designed for privacy, while the outside is fitted with an instagrammable leisure area.

Details of the Zurich’s 60 Years in Hong Kong “Think Good, Talk Good” Campaign

Date: 16 July – 1 August

Time: 11AM – 9PM

Venue: 1/F, Mill 4, The Mills, Tsuen Wan

Sign language interpretation services for deaf/hearing impaired individuals are available at 3:30 p.m. – 4:30 p.m. on 25 July (Sunday) and 7:30 p.m. – 8:30 p.m. on 30 July (Friday).


		蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign image

		蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign image

		蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign image

		蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign image

		蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign image

		蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign image
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Date and time

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The Mills 南豐紗廠

45 Pak Tin Par Street

Hong Kong, NT

Hong Kong

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Organiser Zurich Insurance (Hong Kong) & StoryTaler

Organiser of 蘇黎世香港 60 週年企劃 「Think.傾 Good」Zurich HK “Think Good, Talk Good” Campaign

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