Leadership Forum on Design Education

The Hong Kong Polytechnic University School of DesignThe Hong Kong Polytechnic University School of Design (PolyU Design) has been an important hub of design education and research for Hong Kong. The School is consistently ranked among the top 25 in the world on the QS Art and Design Rankings. Academic programmes are offered at bachelor, master, and doctoral levels in highly diverse design expertise.The Jockey Club Innovation Tower, home to the School, serves as a vibrant hub for design activities. Please stay tuned for the events at PolyU Design!香港理工大學設計學院理大設計多年以來皆處於「QS世界大學排名」藝術及設計學院首二十五之列，一直是香港設計教育與研究的重要樞紐，提供學院提供學士、碩士及博士學位課程，涵蓋多個設計專業。賽馬會創新樓作為理大設計的在地，是各類設計活動的中心。請密切留意活動公布！www.PolyUDesign.com

HK PolyU School of Design

Leadership Forum on Design Education will be held face-to-face and via zoom. Registration for physical attendance has ended.

Jockey Club Innovation Tower 賽馬會創新樓

DESIGN EDUCATION — DESIGN &amp; ENTREPRENEURSHIP:What will be the challenges? What are the possible roles of design in entrepreneurship?How to equip successful start-ups with the mindset, process and methods of design entrepreneurship? Unlike the traditional business environment, business organisations today operate in an entrepreneurial environment, marked by volatility, uncertainty, complexity and ambiguity. Design is known for adding or creating value in entrepreneurial business in various ways and perspectives, including an approach to entrepreneurial opportunity, a process as entrepreneurial logic and methods applied in the entrepreneurial process. The integrative nature of design synergises technology, marketability and aesthetics efficiently.In this new context, the designer as entrepreneur seeks opportunities and aligns stakeholders in the complex and dynamic context to achieve sustainable and practical innovation. Entrepreneur as designer develops and applies design thinking and design management capability to business development. These imply the challenges of design education for the next generation of designers. What might be the relationships between design and entrepreneurship? How to empower our design students to face future challenges? Our discussion will include but not be limited to three directions.(1) Design in entrepreneurship: the designer's role in an entrepreneurial organisation or a project team? How does a designer participate and contribute as a team member for crossdisciplinary collaboration? Or to lead the business as a founder or co-founder?(2) Design for entrepreneurship: what might be an effective design method or tool for entrepreneurship? What kind of core knowledge and skills would design students need for entrepreneurship? And(3) Design with entrepreneurship: How design could collaborate with other functions in an entrepreneurial business process or project to achieve success in product and market performance? As external resources, how does design serve entrepreneurial projects?2022Leadership Forum on Design Education — a concurrent event under theBusiness of Design Week (BODW) programme is jointly presented by The Hong KongPolytechnic University School of Design, Hong Kong Design Institute and HongKong Design Centre. The theme of this year is “DESIGN &amp; ENTREPRENEURSHIP”.The Leadership Forum will be a full-day event bringing together renownedleaders from industry and academia for high-level dialogues and discussions toprovide insights to shape the future of design and entrepreneurship.

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Leadership Forum on Design Education

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Leadership Forum on Design Education

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